Qualitative research offers policy makers multifaceted, nuanced and rich insight into the issues they are seeking to impactfully address with their policies. A qualitative perspective helps to draw out complexities and connections that help identifying the trade-offs that come with all policy choices. Practical knowledge on how to conduct qualitative research, to evaluate it for its rigor, to assess what it can contribute to policy debates, and to package it for highest impact and evidence uptake are crucial skills in the policy sphere.